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Ryan Walker

Founder & CEO

As the founder and Chief Executive for TSMA, Ryan’s unique perspectives on digital consumer behavior, organic social growth acceleration, and content placement algorithms has informed the marketing decisions of numerous celebrities and Fortune 500 businesses. Ryan is also an avid world traveler, investor, and educator.

Alexandra Rupp

Chief Experience Officer

As the Chief Experience Officer for TSMA, Alexandra handles the services and account solutions for TSMA’s VIP clientele. With nearly a decade of experience in organic social media management, Alexandra enjoys bringing unique creative concepts to clients meetings, leading a multi-faceted team of account managers, and supporting in driving the solutions-focused development for the company as a whole.

Steven Busby

Lead Content Creator

Recognized as one of the leading photographers in Los Angeles, Steven has done more than 1,000 shoots for TSMA clients over the past five years. As an artist, Steven has experience both in front of and behind the lens, and when he isn’t creating, he enjoys travel, good food, and being with his kitten Scout.

Ben Whitehair

Chief Operating Officer

Ben has been a champion for social change through art and business for the last twenty years. Alongside leading the operations of TSMA, he sits as Executive Vice President of the performer’s union, SAG-AFTRA, is a certified business and mindset coach, and has built and scaled numerous successful businesses.

Bethany Gayton

VP, Systems

Bethany has many years of unique experience in Instagram development and strategy; prior to her current role, she was leading the growth team for Actor Influencer, a social firm later acquired by TSMA. In her free time, she and her husband run a YouTube channel, and have amassed over 100,000 subscribers.

Caitlin Patricia Weiler

Senior Account Manager

Caitlin is a Senior Account Manager at TSMA, managing accounts ranging from nonprofits to individual artists, brands, and digital agencies. She also assists TSMA’s content creation, helping her clients create original content that elevates their voice and brand. With a degree in entrepreneurship, and over a decade of experience as a marketing manager, Caitlin provides her clients with unique content while consistently developing their brand or business. Caitlin is also an actor, writer, and producer. Her passion is to inspire others by giving back and telling meaningful stories that spark positive change.

Cloyd Villarubia

Graphic Designer

Cloyd has been a Graphic Designer for 9 years, leaning on his vast experience as a professional photographer. He enjoys being able to create graphics that reflect the clients’ aesthetics and core values.

Jen Levin

Senior Growth Administrator

Jen has a background in both customer care and social media management, and uses her skills to help our clients get the most out of their TSMA service. She credits her problem solving and organizational skills to being a true puzzle nerd.

Nicholas Rule

Director, Account Management

Nicholas Rule currently holds the position of Director, Account Management at TSMA and has worked in media relations and writing for years. A graduate of Washington University in St. Louis with a degree focused in film, media, and writing, he uses his skills to help clients co-create an online presence consistent with their unique career and/or business goals. When not interfacing directly with clients, Nicholas guides the account management team and supervises account management activities.

Reylan Gayas

Lead Graphic Designer

Reylan has been in the graphic design industry for more than 15 years, having worked with medical, retail, entertainment, education, fashion, journalism, and tourism companies. Reylan has a bachelor’s degree in Computer Science and is currently exploring animation.

Ryan Basham

Diversity, Equity & Inclusion Manager

Ryan is an award-winning, Emmy-voting producer, former talent manager, and Diversity, Equity and Inclusion expert with nearly 20 years’ experience in lifting up diverse stories and voices. He was also an advisor to the Biden campaign on serving and organizing the LGBTQ+ and other minority/disadvantaged communities.

Teresina Kamau

Customer Care Specialist

Teresina is an experienced customer care specialist with a passion for customer satisfaction. At TSMA, Teresina is part of the driven and enthusiastic Customer Care team. She has over three years of experience in customer success in the services industry, and is adept at customer relationship management, consumer research and customer support.

Aniska Coley

Account Manager

Aniska loves all things social! For the last six years she’s been crucial in helping business owners construct community-building content and strategy. Her time learning about business and marketing at Queens College running social accounts helped her figure out the secret sauce when it comes to branding and growth strategies.

Heather Ferguson

New Talent Recruitment
Heather is an energetic recruiter experienced in mission-driven recruiting, and contingent workforce development and management. In her personal life, she is passionate about health and biohacking.

Monty Lusk

NFT Visual Artist

Monty has been a visual artist and content creator for over seven years, having had the opportunity to work with many amazing brands, companies, and organizations. Through focusing on minimalistic aesthetics and out-of-the-box ideas, they strive every day to help clients bring visions to life through various art forms, such as photography, videography, graphic design, and non-fungible tokens.

Brooke Becker

Account Manager

Brooke Becker is an actress and a writer. She has written and produced both stage productions and short films, and holds an English degree from Loyola Marymount University. Outside of TSMA, she is best known for her roles in projects such as Hulu’s The Dropout, HBOmax’s Head of the Class, and Pureflix’s The Encounter series.

Pamela Kanda

Growth Systems Administrator

Pamela has been passionate about people living their most fulfilled and healthiest life her entire career. She draws from her more than 25 years in healthcare management and as a wellness coach, to support our ongoing efforts to deliver superior client experiences and do so efficiently and thoughtfully. On any given day, Pamela craves nature therapy, belly aching laughter, a delicious chocolate cake, and Spartan racing!

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